I find inspiration for design in a variety of places. The colors of Bryce Canyon for sure have been the driving force behind this year's essentials: Southwest pattern GOAT shorts, mauve sunset colors, slate blue skies, and the NOT DEAD YET motto.

NOT DEAD YET has been a mantra I have used for the last few years. It’s a reminder that now is the time to do whatever it is. I’m done waiting for the perfect opportunity to start and holding myself to accomplishing all my dreams.

The other side of my coin is REST WHEN I'M DEAD.  That’s when I know I’m done.  I can rest, then. I can slow down, then  When I’m dead I have an eternity to be lazy and bored. But right now.  I'M NOT DEAD YET.  I don’t know how long I get to challenge myself, but until then, I am actively trying to live out all my dreams.

I hope these Essentials give you the same vibe and reminder when you wear them.  Everyday is an opportunity to take action and become whatever you dream about.

Size Reference
Model 1 (Matt) is 6' 230lbs and wearing an XL
Model 2 (Kelsey) is 5'9", 145lbs and wearing M
Model 3 (Ashley) is 5'1", 118lbs and wearing S