Since Tachen's founding in Germany in 1980, the goal has always been to make the greatest books in the world. Whether through their incredibly popular and affordable "Basic Art" series or their "SUMO" collection that can retail for up to ten grand, their pursuit of greatness has made them a staple on the coffee tables and bookshelves of discerning aesthetes and art enthusiasts worldwide.

As the first thing a consumer sees when looking at a product, the packaging can make or break a sale. Each year, the Pentawards celebrate the underrated art of package design by recognizing the most influential pieces from around the world. Featuring hundreds of works and with key pieces described in detail, this book brings together the lucky winners to celebrate the vivid creativity of packaging in its every form.

Hardcover, 5.5 x 7.7 in., 2.24 lb, 672 pages